Come and enjoy holidays in Riga via the leading airport in the Baltics!
To support airlines, encourage inbound tourism and promote Riga in foreign target markets, Riga International Airport together with Riga Tourism Development Bureau co-financed an advertising campaign "Insider’s guide to Riga".
The short movies present a fresh look to Riga through the eyes of locals – Wagner-loving taxi driver, fancy women`s lifestyle blogger, and adventurous senior citizen. Even though their paths might cross, they each have their own way through Riga and you will get to know how contrasting the city can be. Every day can taste, look, sound and feel different. There are no limits – be anything in Riga!
The campaign is not just well known in Latvia; it has gained international recognition by winning two Cannes Corporate Media & TV Awards festival`s Gold Dolphins in Tourism Films category and Social Media & Short Videos category, as well as received Latvian Creative Excellence Festival, Golden Hammer, and international film festival Tourfilm Riga awards.
Go on a journey with a taxi driver
While Riga’s culture-loving taxi driver takes you on magical journey in his taxi, the meter runs to a rhythm of Wagner’s music. He will take you to a house where he used to live (Wagner, not Yuri) and a concert hall named after him (also Wagner). This ride will reveal the most beautiful places and architecture of Riga, which will feed your culture-craving heart.
Rebellious trip with the senior
For an 800-year old city, Riga is young at heart. So is a particular senior in Riga, a recycled teenager who will blow your mind away and knock your socks off with espresso drinking games and crashing art gallery openings. Even after he prescribes tequila as the best medicine to improve your memory, you will never forget the fascinating sightseeing and Art Nouveau architecture.
See fancy Riga in the company of its women’s blogger. He will take you on the back of his horse to a woman’s world hidden in the very heart of Riga – deluxe shopping, extravagant pampering in the best spas, and glamorously refined leisure after the sun goes down. Be prepared to be adored and to adore the city that will make you tingle.
Source: www.liveriga.com