Routes Americas 2015

Routes Americas 2015

The Routes Marketing Awards are highly regarded as the most prestigious awards in the industry as they are voted for and judged by the airline network planning community.

About the Routes Americas 2015 Marketing Awards

The Routes Americas 2015 Marketing Awards will take place at the Routes Americas Networking Evening at the Seawell Ballroom, Denver Center for the Performing Arts. The evening will be hosted by Denver International Airport and Visit Denver. The Overall winner announced in Denver will be automatically short-listed for the World Routes 2015 Marketing Awards.

“It feels great, and I will tell you what, the competition has never been stronger.  This is a victory for our entire team, and our approach. We have got the best partners in the industry and we are so proud of all of the success that we have brought for our airlines this year. Thank you so much!” 

Christopher MinnerChristopher Minner
Vice President Marketing
Overall Winner of the Routes Americas 2014 Marketing Awards

Routes Americas 2015 Awards Schedule

Voting opens Wednesday 5th November 2014
Voting closes Friday 5th December 2014
Companies shortlisted Tuesday 9th December 2014
Deadline for submissions to be received by Routes Friday 9th January 2015
Results announced at Routes Americas 2015 in Denver Monday 2nd February 2015

For further information about the Routes Marketing Awards please contact Catherine Makrandreou.

FAQs

What are the Routes Marketing Awards?

The Routes Marketing Awards were created in 1997 to recognise excellence in airport marketing as voted by airlines. They provide the airline community with the chance to have their say as to which airport they think provides the best overall marketing services to them.

When do the Routes Americas Marketing Awards take place?

The Routes Americas Marketing Awards Ceremony will take place during the Networking Evening on Monday 2nd February at Routes Americas in Denver.

What is the voting process?

The airline network planning community place their votes on routesonline.com. The airlines are asked to mark their airports or destinations of choice (5 of each) in order of preference and these are then automatically scored by priority within our online system

What should I consider when voting?

Airlines should consider the airports and destinations whose marketing efforts, over the last 12 months have made a real impact on their future network development plans. This may include such things as; their market research activities; their marketing and communications activity, their business case presentations for new market opportunities; their joint communication campaigns with third parties and innovative use of technologies or techniques to support their airline by any airport.

What are the voting criteria?

It is a combination of airports that are voted for by the airline community on our website and the airports that have achieved the highest growth in seat capacity in the last 12 months.

What are the categories in the Routes Americas Marketing Awards?

Once voting is closed, airports are split into size category from under 4m passengers to airports larger than 20 million passengers in addition to the destination category.

Who is automatically shortlisted for the World Routes Marketing Awards?

All overall winners from the Regional Routes Marketing Awards will be automatically shortlisted for the World Routes Marketing Awards in Durban.