Tourism Seasonality Summit

Seville, Spain
7 April 2025

Reimagining Seasonality for Europe’s Tourism Future

Hear directly from industry leaders and gain actionable insights for your organisation.

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Benefit from Early Booking Rates

With limited spaces available and preferential rates when you book before 17 March, now is the time to secure your place for the inaugural European Tourism Seasonality Summit.

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What our event partners say

We asked industry heavyweights, speaking at the Tourism Seasonality Summit, why they felt this event was of critical importance to the future of European Tourism.  

"How easy is it to manage overtourism or low season periods for certain destinations? Are we sharing enough knowledge to find better solutions? My take is that we likely aren't. That's why I'm joining the European Tourism Seasonality Summit on April 7th."

Jaume AdroverJaume
CEO, GPA Aero

“ I understand that seasonality shapes the travel demand, and understanding it helps us create sustainable, year-round tourism opportunities. This summit is key for sharing insights and strategies that can benefit destinations, businesses, and travellers.”

AndreAndre Gomez
President, Algarve Tourism


💡Did you know that over 90% of European travellers consider overtourism when planning their trips?

“Seasonality in travel isn’t just about timing—it’s about balance, ensuring towns & villages remain great places to live and work, and making a positive impact. By practicing what we preach, learning from others, and leading by example, we can ensure tourism benefits communities year-round. Educating and inspiring change is fundamental to the future of travel."

AndreaAndrea Grisdale
Founder, IC Bellagio

"As someone who tries to keep his personal tourism to the off-season, I'm incredibly excited by the opportunity to be part of the Seasonality Summit. Not only do I look forward to meeting great people - I'm also in love with the overall mission behind the summit!” 

ClausClaus Raasted
Director, College of Extraordinary Experiences

💡Did you know that the travel industry has bounced back beyond expectations, surpassing pre-pandemic levels with a 12% growth in foreign arrivals?

"Seasonality lies at the core of the challenges shaping tourism’s future—challenges that are central to the Travel Foundation’s work. Climate change and growing visitor numbers will reshape seasonal patterns and consumer demand, requiring a fundamental rethink of business models. This Summit will be a catalyst for that innovation."

BenBen Lynam
Head of Communications and Research, The Travel Foundation

"Tourism growth must respect local life, preserve cultural identity, and ensure destinations can truly flourish - without balance, they will end up losing their true soul, character, and sense of place. Excited to share insights from my work with local communities and the next generation in Greece, and to discuss the future of responsible tourism at the Tourism Seasonality Summit.” 

DimitrisDimitris Palaiogiannis
Founder Eudaimonia Tourism & Zorbabook 'Responsible Explorer

💡Did you know that over 70% of European travellers are planning off-season trips?

“In my 20 years of travel presenting and during the making of my recent three part series for the BBC on the issues behind “over-tourism” I have met up with many tourist boards and destinations who are desperate to tackle seasonality. It is a challenge that I believe is front and centre of the drive towards greater sustainability and improving the welfare and livelihoods of local communities and smaller stakeholders in popular destinations. Summits like this gather key figures who can help shape solutions for a better way forward for the travel industry at a time when we are facing the doubling of tourist numbers in the next 10 to 15 years.”  

RajanRajan Datar
BBC

How can we extend tourism seasons while balancing sustainability and local engagement? The knowledge and actionable insights shared throughout the Tourism Seasonality Summit will allow us to collaboratively find sustainable solutions that will not only benefit your organisation, but also your local community, travellers and additional stakeholders. 

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