Strategy Summit

Sunday, 12 April 2015

• 14:00 - 14:05

  Opening Remarks

  UBM

  Michael Miller, Head of Content and Industry Relations, Routes, UBM EMEA

• 14:05 - 14:10

  Welcome Address

  Carol Benzie, Managing Director, Aberdeen International Airport

• 14:10 - 14:25

  Keynote Address

  Malcolm Roughead, Chief Executive, VisitScotland

• 14:25 - 14:40

  Presentation

  Airline Trends Across Europe

  John Grant, Executive Vice President, Data & Market Intelligence, OAG

• 14:40 - 15:50

  Session 1

  Airline Trends Across Europe

  • Moderator: Mark Pilling, Executive Director, Content, Flightglobal
  • David Sandier, Vice President, Network & Revenue Management, Transavia
  • John Grant, Executive Vice President, Data & Market Intelligence, OAG
  • Fernando Estrada, Strategy & Alliances Director, Vueling Airlines
  • Kam Jandu, Chief Commercial Officer, Budapest Airport

  Session 1 - LCCs: The game changers in Europe

  Part 1 - LCCs: Europe's Growth Engine

  Ryanair and Easyjet will command 35 percent of the intra Europe market share by 2024 (Redburn report) from 22 percent now. Wizz Air is fast expanding in Eastern Europe and major carriers across Europe are shifting or seeking to shift EU capacity to their own LCCs. Lufthansa and Turkish are creating new LCC subsidiary in 2015, and Germanwings, Transavia and others are being given larger roles. How will this change how airlines approach the market? How will mainline service change? Will labour strikes be the new normal as pilots and other unions resist?

  Part 2 - How are legacy carriers competing with LCC growth?

  As competition increases, how are legacy airlines responding? By mid 2014, the LCCs have managed to get 53 % of the German market, 57 % of UK, 60 % of Spain... and 30 % of France. Carolyn McCall, the easyJet CEO has revealed that there are 86 million seats per year being flown at a loss in Europe, seats that the legacies can no longer afford to fly. Meanwhile, Lufthansa, Air France and IAG are making bold moves and shifting flights and the airlines that operate them. What can legacy carriers do? Are airports able to keep up with the increasing demand and the differing requirements of LCC and Legacy carriers?

• 15:40 - 16:00

  Networking Break

• 16:00 - 16:15

  Presentation by Summit Sponsor

  European Market Overview

  Ana Carolina Lago, Marketing Director, EMEA, CIS & Central Asia, Embraer

• 16:15 - 16:30

  Presentation

  The "Perfect Presentation"

  David Stroud, Managing Director, ASM

• 16:30 - 16:45

  Case Study Presentation

  Lithuanian Airport Network – Challenges after the Merger

  Jurate Baltrusaityte, Chief Commercial Officer, Enterprise Lithuanian Airports

• 16:45 - 17:30

  Session 2

  Investments, Partnerships and Acquisitions...The Changing Skies of Europe

  • Moderator: Nigel Mayes, Senior Vice President Consulting & Product Development, ASM
  • Jochen F. Schnadt, Principal and Managing Director, Latitude Aviation
  • Peter Morris, Chief Economist, Ascend
  • Jeremy Robinson, Legal Director, Hill Dickinson
  • Simon McNamara, Director General, European Regions Airline Association (ERAA)
  • Jens Boyd, Group Director Long Haul Network & Revenue Management, Thomas Cook Airlines Group

  What will the changes be for European airlines in 5 years time? How will this affect the traditional European legacy carriers? The debate continues over flying rights for Middle Eastern carriers, whilst at the same time some European carriers are building long term relationships through investments and acquisitions with the Gulf carriers. The skies of Europe may be more turbulent ahead as the new battle lines of competition and cooperation are drawn up.

• 17:30 - 17:35

  Closing Remarks

  UBM

  Michael Miller, Head of Content and Industry Relations, Routes, UBM EMEA