Allegiant and Viva Aerobus: evolving the ULCC model

One of the most interesting market developments during the pandemic is the unique partnerships that have emerged. The latest – a proposed joint venture between Allegiant Air and Viva Aerobus – is arguably the most intriguing and demonstrates how the ULCC model is evolving. 

In essence, the two ultra-low cost operators are combining to accelerate growth in one of the busiest markets in the world. And in Allegiant’s case, the proposal solidifies a strategy for international expansion. 

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