Air Canada bullish about its prospects as recovery gains steam

Before the COVID-19 pandemic sixth freedom traffic from the US was a major pillar in Air Canada’s international strategy. And as international markets continue to reopen, the airline is doubling down on the opportunity it believes is inherent in those traffic flows.

The company’s bullishness is reflected in its planned US transborder service to up-and-coming growth areas in the US during the upcoming months. 

Air Canada is also identifying Calgary International airport as a mid-continent hub to connect traffic flows from western to eastern Canada, and the airport will remain for strategic for the airline as the recovery in traffic continues. 

Canada’s largest airline recognises that market dynamics within the country are changing as more low cost competitors enter the market. But Air Canada remains bullish about its ability to compete robustly, underpinned by what it deems as a superior network.

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